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A little studio, with a lot of heart

Star & Shale is an independent creative digital studio, based in Surbiton, bringing together thoughtful design, technical expertise and research-led marketing to help businesses make their mark online.

Star & Shale was founded with a simple idea: good digital marketing should be both creative and considered.

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We believe a beautiful website should also be easy to use, great content should have a clear purpose, and digital strategy should be grounded in research rather than guesswork.

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By combining design, SEO and digital thinking, Star & Shale helps businesses create an online presence that reflects who they are and where they want to go.

Built on curiosity. Driven by creativity.

Our founder, Osho

Meet the founder:
Hi I'm Osho 

My background brings together digital marketing, creative technology and education.

Before founding Star & Shale, I worked as an SEO Executive at Mindshare, gaining experience in keyword research, content optimisation, search strategy and working with established brands.

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I also hold a degree in Digital Media, Culture and Technology and work as a Computer Science teacher, bringing technical understanding and a problem-solving mindset to my creative work.

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I started Star & Shale to offer businesses a more personal approach to digital marketing — combining thoughtful design, clear communication and strategies shaped around their goals.

How we work

01: Listen first.
 

We take time to understand your business, audience and goals before recommending solutions.

02: Research with purpose
 

We use research and digital insights to guide decisions, rather than relying on assumptions.

03: Create with care
 

Every design and recommendation is considered, practical and tailored to your needs.

04: Keep things clear
 

You'll work directly with the person delivering your project, with straightforward communication throughout.

Let's make something meaningful

Have a project in mind? Whether you're starting fresh or looking to improve your existing digital presence, we'd love to hear from you.

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